Above is the Credits for The Last Airbender. The font is very simple and readable but the colours match the feel of the film and the colours used in the title of the film. The information included is the Production company, who the film is by and who it stars. This is to create a recognisable name and sometimes it can tell the audience what to expect from the film, e.g a film by disney would be expected to be for children.
These two Credits are from The Golden Compass trailer. They both match each other in both colour and style even though one of them is an actors name. The same information is given as in the Last Airbender but it also has logos of the production companies and an official website which audiences can visit and see extra features for the film. This creates more interest in the film so they are more likely to watch it. Also it has a small copyright paragraph at the end which states that the characters and places etc in the movie belong to New Line Productions.
The design of the text also matches the film. The font is in gold which obviously matches the film name The Golden Compass. All the font matches the font of the actors name and is easy to read against the plain black background.
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